Category Archives: News

HIC, Harold Import Co. Announces Website Relaunch

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For more than 50 years, chefs around the world – commercial, home or professional – have turned to HIC, Harold Import Co. for the tried-and-true kitchen utensils that are essential for any kitchen. And now, it is easier than ever for chefs to find all that’s needed to prepare meals for everyday or special occasions when using the new HIC, Harold Import Co. website, www.haroldimport.com.

Our newly designed website highlights our extensive collection of culinary supplies from our own Family of Brands, our Extended Family of Brands and thousands of gourmet kitchen supplies from leading brands around the world.

The easy-to-navigate site includes full color photos and descriptions of each of the company’s collection of more than 3,000 quality culinary supplies and essential cooking tools to keep you cooking. Whether you’re looking for a gourmet kitchen supplies, porcelain bakeware, grilling tools and accessories, or any of the plethora of other culinary supplies available today, HIC, Harold Import Co., has all the key ingredients for your kitchen.

“The newly design website provides our customers the ability to easy search consumers with the most extensive list of products available,” explains Robert Laub, president of HIC, Harold Import Co. “We have transformed the site from one that provided an overview of our product offerings to one that is a full product site offering detailed product descriptions alongside product imagery of every SKU we offer.”

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The new design highlights the extensive collection of brands from HIC, Harold Import Co., including the company’s own Family of Brands:  HIC, Mrs. Anderson’s Baking®, Helen Chen’s Asian Kitchen®The World’s Greatest™ Gadgets, Fante’s Italian Home Cooking, Cutlery Pro, Beyond Gourmet and Elizabeth Karmel’s Grill Friends®. The website also features the company’s Extended Family Brands, which represent the most renowned names for your gourmet kitchen including  aerolatte® and Marcato. Visitors can also peruse an array of gourmet kitchen supplies from leading brands from around the world.

In addition to providing and extensive list and description of the company’s full catalog of products, the website highlights the latest New Products, HIC in the Media, Special Events, and a link to our product videos and resources. As an added feature, our Where to Buy* section guides consumers to retailers carrying HIC products. (*Retailers, ask us how your store can be included on the Where To Buy section.)

About HIC

HIC, Harold Import Co. is a third-generation, family-owned and operated business founded in 1957 specializing in gourmet kitchen supplies.

Today, HIC, Harold Import Co. offers thousands of products imported from over 25 different countries on five continents. Products are available worldwide in over 10,000 retail outlets—big and small, on and off-line.  Culinary shops all over the world count on HIC, Harold Import Co. to deliver high-quality kitchenware at the best possible prices

With more than 50 years of experience, HIC, Harold Import Co. team remains dedicated to understanding culinary trends, knowing how a product works, and ensuring that we offer the best product at the best possible price.

 

 

 

 

HIC, Harold Import Co. Launches The Useful Tool Consumer Newsletter

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On May 3, 2016, HIC, Harold Import Co. launched The Useful Tool consumer newsletter, designed to educate consumers about the breadth of products the company offers, while inspiring home chefs with culinary insight, recipes, tips, and so much more.

From prep to cleanup, generations of home cooks and professional chefs know that you can’t have a kitchen without HIC. The company’s wide collection of award-winning products will serve as the springboard for consumer-focused content which include everything from product knowledge to recipes to how-to videos. From time to time, subscribers will enjoy insights from culinary stars including Rose Levy Beranbaum, Elizabeth Karmel, and Helen Chen. We’ll also include interviews with the Fante’s family, inspiration from Mrs. Anderson’s Baking, and insight on pasta-making from Marcato.

Transform your Cooking Experience with HIC, Harold Import Co.

Ever wonder what was the inspiration behind the creation of the product, what your favorite chef’s tool is, how to translate the latest food trends in your own kitchen, or simply where to buy HIC’s products? The Useful Tool will give you just what is needed to transform your home cooking experience. From the latest trends to the most tried-and-true kitchen basics, gourmet kitchen supplies from HIC, Harold Import Co., The Useful Tool newsletter with help you chop, cook, roast, bake, serve and entertain.

The Useful Tool Newsletter will be published monthly. To sign up, visit the HIC Blog, The Useful Tool, and you will be prompted to fill out a form.  Don’t’ delay, sign up now. The first 100 subscribers will be sent a useful tool from the HIC, Harold Import Co. collection.

HIC, Harold Import Co. is a third-generation, family-owned and operated business founded in 1957 specializing in gourmet kitchen supplies. Each and every day at HIC, Harold Import Co., we aim to bring you the best in wholesale cooking supplies, essential cooking tools, and food preparation equipment, all at the most affordable of prices. This has been our mission since our founding in 1957, and it is at the heart of our third generation family-owned and operated business.

Today, we carry over 3,500 home and commercial kitchen supplies from our own brands, exclusive brands, and leading brands from 25 countries. Our Family of Brands include HIC, Mrs. Anderson’s Baking®, Helen Chen’s Asian Kitchen®, Fante’s Italian Home CookingThe World’s Greatest™ Gadgets, Beyond Gourmet, and Elizabeth Karmel’s Grill Friends®. Our Extended Family Brands represent the most renowned names for your gourmet kitchen including aerolatte®, Marcato, Cutlery Pro, Catalyst and Infusion Living. Additionally, we carry thousands of gourmet kitchen supplies from leading brands from around the world.

HIC products are available in over 10,000 retail outlets worldwide, so our kitchen supplies are only a short drive or a click away.

For more information, contact leverage@haroldimport.com.

HIC Acquires Beyond Gourmet Brand

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HIC, Harold Import Co., has acquired the Beyond Gourmet brand of environmentally-friendly, healthy cooking and baking products from A.V. Olsson Trading Co., Inc., a family-owned business that imports fine dairy products, Skansen herring, and other Swedish goods, in addition to the Beyond Gourmet line of products. The Beyond Gourmet line includes unbleached Parchment Paper, Baking Cups, Cheese Cloth, and Coffee Filters.

As of December 7, 2015, the Beyond Gourmet line will become a brand of the New Jersey-based HIC, Harold Import Co., joining the company’s growing family of brands which include HIC, Mrs. Anderson’s Baking®, Helen Chen’s Asian Kitchen®, The World’s Greatest™ Gadgets, Fante’s Italian Home Cooking, and Elizabeth Karmel’s Grill Friends®.

BeyondGourmetBakingCups “The addition of Beyond Gourmet to our own family of brands is in line with our commitment to bringing high quality products at great prices to the home and professional chef,” explains Robert Laub, president of HIC, Harold Import Co. “We have been distributing the Beyond Gourmet line since it was introduced, and are excited to now have this popular line as our own, further building on the company’s commitment to providing environmentally-friendly, healthy cooking and baking products to our customers. We look to continue to develop the brand with truly unique products that are environmentally friendly.”

Beyond Gourmet was established in 1995 in order to bring high quality, environmentally-friendly cooking and baking products to U.S. consumers. At the forefront of the unbleached paper movement, Beyond Gourmet remains committed to bringing a better product for a cleaner, safer environment. In fact, Beyond Gourmet’s first product, unbleached Parchment Paper, remains one of the brand’s most popular items today.

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According to Ken Olsson, president of A.V. Olsson Trading Co., Inc., the decision to sell the Beyond Gourmet brand is in line with the company’s renewed focus on the global dairy trade. In the coming year, Olsson will also serve as the president of the Cheese Importers Association of America.

“When deciding to to sell Beyond Gourmet, we knew that HIC was the right candidate to take the brand into the future. When we launched the Beyond Gourmet brand 20 years ago, Harold Import Co. was our first customer,” explains Olsson. “Through the years Robert Laub has been integral in helping us develop the line by suggesting items, providing insight into market positioning, and introducing us to suppliers to produce the product.”

HIC, Harold Import HIC, offers the best culinary supplies, essential cooking tools, gourmet kitchen supplies and food preparation equipment at the most affordable prices. With more than 3,000 culinary supply products from the company’s own brands, exclusive brands, and top brands, HIC products are available in over 10,00 retail outlets worldwide.BeyondGourmetCheesecloth

For more information, contact HIC, Harold Import Co., at 800-526-2163. For media inquiries, contact Laura Everage, leverage@haroldimport.com, 415-306-4546.

Chef Michael Symon Teams Up w/ Ergo Chef

ergo_chef_logo_blackExperienced chefs know when it comes to chopping, slicing, paring and dicing, it’s all in the wrist. Unfortunately, over time this can take quite a toll as many professional and home chefs develop carpal tunnel syndrome and tendonitis. Scott Staib, founder of Ergo Chef, LLC experienced this first hand. Enlisting the help of his engineer brother Mike, they worked tirelessly with designers, engineers, culinary professors and countless chefs to create a line of professional grade knives that would be a true extension of a chef’s hand.

Ergo Chef CRIMSON Knives are crafted out of German-made high-carbon steel with the world’s strongest handle material G10 (fiberglass resin) impervious to moisture and able to take a beating in the kitchen. The company has engineered an ergonomic handle size, weight and balance for a truly superior line of knives that have proven to actually reverse the signs and stressors that cause carpal tunnel syndrome and tendonitis.

Michael Symon Image 4x5-1Chef Michael Symon was searching for an exceptional culinary company to make his custom knives a reality. His relentless pursuit for the best led him to Ergo Chef. After avid testing of their product, he found that Ergo Chef offered unmatched quality and craftsmanship and chose to work with their team to design and manufacture his new line of ergonomic knives.

“Ergo Chef was able to take my vision for high-quality, durable knives and make it a reality,” said Chef Symon. “We worked together to develop a design that looks great and has a super balanced, comfortable feel in the hand, which is really important for those who love to cook the way I do.”

Symon, along with Ergo Chef, LLC will introduce a 9” Chef Knife, 6” Chef Knife, 6″ Serrated Utility Knife, 7″ Vegetable Cleaver, 3.5” paring knife and a four-piece steak knife set at the 2015 International Home and Housewares Show, March 7-10 at McCormick Place in Chicago. Michael Symon will be available at the event for one-day only—Sunday, March 8, 2015. Come experience these culinary masterpieces in Ergo Chef’s booth #S1460 and the International Home Housewares Show.

HIC, Harold Import Co., will distribute Chef Michael Symon cutlery by Ergo Chef.

ABOUT MICHAEL SYMON
SymonSignatureChef Michael Symon cooks with soul. Growing up in a Greek and Sicilian family, the Cleveland native creates boldly flavored, deeply satisfying dishes at his restaurants in America’s heartland. He also shares his exuberant, approachable cooking style and infectious laugh with viewers as an Iron Chef on Food Network and as a co-host on ABC’s The Chew. When he’s not working, Michael is riding his motorcycle, cooking at home, playing golf, thinking about his next tattoo, gardening in the backyard or spending time with his wife, Liz, and their Old English bulldog, Ozzy.

Culinary Futures Event at AmericasMart Raises $20,000 in Scholarship Funds for Atlanta Les Dames d’Escoffier International

Guests Enjoy Culinary Futures Event

Guests Enjoy the Culinary Futures Event in Atlanta

In January, AmericasMart hosted Culinary Futures, an event where industry guests raised scholarship funds, enjoyed live entertainment and savored delicious tastings offered by some of Atlanta’s finest chefs. This annual reception and silent auction raised more than $20,000 toward scholarships provided by the Atlanta Chapter of Les Dames d’Escoffier International (LDEI), a philanthropic society dedicated to fostering the education of students in food, fine beverage and hospitality.

“Thanks to everyone who supported this years Culinary Futures event, we are able to provide a young woman in need with a scholarship to pursue her culinary dreams,” said Dame Tamie Cook, LDEI Atlanta’s Vice President of Philanthropy.

Since 2001, LDEI Atlanta has provided annual Scholarships for Education and Continuing Education Grants to female applicants pursuing culinary or pastry arts, farming, beverage management, hospitality, or agriculture coursework.

Last Year's recipient, Jordan Fessehaie with Mary Moore, founder and CEO of Cooks Warehouse, and supporter of Culinary Futures.

Last Year’s recipient, Jordan Fessehaie with Mary Moore, founder and CEO of Cooks Warehouse, and supporter of Culinary Futures.

On hand was last year’s recipient, Jordan Fessehaie, who is studying Hospitality Administration at the Boston University School of Hospitality Administration.

“Because of LDEI I am able to see the possibilities of women in the hospitality industry because the organization is filled with wonderful role models,” she explained. “This scholarship made me see that my major is serious and it is a great career path. To be successful you don’t have to be a doctor or lawyer, you can be an event planner and own your own business, you can be an executive chef, or you can be a food stylist.”

To learn more about LDEI Atlanta Scholarships and Grants, including applications, deadlines and how to apply, visit ldeiatlanta.org/scholarships.

For more information about the event, to participate next year or to make a donation, contact philanthropy@ldeiatlanta.org